Google Review Score Calculator
A FREE and EASY tool designed to show how removing negative reviews can improve your Google score, and impact your REVENUE & PROFIT.
Find your business
We'll pull your review breakdown from Google — or skip this and type it in below.
By using this tool you agree to our Privacy Policy.
Your current reviews
Reviews you wish to remove
See How Removing Low-Star Reviews Impacts Your ROI
Get your full Reputation Revenue Report
Tell us where to send it. Our team will personally check your listing for reviews that plausibly violate Google's policies and can be removed, plus what that's worth to your revenue — free.
SOURCE: This information was derived from a study conducted by Harvard Business School, and we've applied the formula across various industries. You can access the article here: Reviews, Reputation, and Revenue which is also supported by another study about How Online Reviews Increase Sales. Furthermore, based on ReviewTracker's data, 94% of consumers say a bad review has convinced them to avoid a business.
The Revenue Calculator provided by Bizdify.com is an estimation tool based on general trends and correlations observed in research. It is not a definitive predictor of revenue outcomes and actual results may vary. Users are advised to conduct thorough market research, analyze business-specific data, and seek professional advice before making any decisions based on the Calculator's results. Bizdify.com does not guarantee the accuracy or reliability of the Calculator's results and shall not be held liable for any damages or losses arising from its use. Users are responsible for interpreting the results and making their own informed decisions based on their individual circumstances and business strategies.
How Removing Bad Reviews Increases Business Profit
For small businesses, ROI (Return on Investment) is a critical metric to measure the success of their marketing efforts. Small to medium businesses can use various strategies to improve their ROI, such as search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing. A positive ROI indicates that the marketing efforts are generating revenue greater than the cost, while a negative ROI means that the business is losing money. To improve ROI, online businesses need to track their metrics consistently, experiment with different strategies, and optimise their campaigns based on the results.
Loss of Revenue and Profits due to bad reputation
A bad reputation can significantly impact the Revenue and Profits of a business. Negative reviews, low ratings, and complaints from customers can lead to a decrease in sales, revenue, and profits. Customers are more likely to trust businesses with positive reviews and high ratings, and they may choose to take their business elsewhere if they have concerns about the quality of products or services. Moreover, a bad reputation can damage the brand image of the business and make it difficult to attract and retain new customers and staff. Therefore, businesses need to proactively manage their reputation by addressing customer complaints, improving their products and services, and encouraging positive feedback from customers.
Frequently Asked Questions
Common questions about Google review scores and how removing negative reviews affects your rating and revenue.
How is a Google review score calculated?
Your Google score is a weighted average of all your star ratings. Each review counts equally, so the formula is the sum of every star value divided by the total number of reviews — for example, four 5-star reviews and one 1-star review average to 4.2 stars. Because it's an average, a single low rating pulls your score down more the fewer total reviews you have. This calculator uses that exact method, letting you see your current score and what it would become if specific negative reviews were removed.
How much do bad Google reviews cost a business?
Research from Harvard Business School (Reviews, Reputation, and Revenue) found that a one-star improvement in a business's rating can lead to a 5–9% increase in revenue. The effect compounds because ratings influence how many people click through in the first place — a Northwestern study found that displayed reviews can lift conversion significantly, and ReviewTrackers reports that 94% of consumers say a negative review has convinced them to avoid a business. In practice, a few damaging reviews can cost a business far more in lost customers than the reviews themselves suggest.
How many 5-star reviews does it take to offset a 1-star review?
It depends on your current average, but the maths is often discouraging: to cancel a single 1-star review and return a 4.0 average to where it was, you typically need several new 5-star reviews — and the more total reviews you have, the more it takes to move the average at all. This is why removing a damaging review is usually far faster and more reliable than trying to bury it under new positive ones. You can test your own numbers in the calculator above to see how much a single removal changes your score.